What content works for a coach
Your content needs to show how you think, not just motivate. Generic lines ("believe in yourself") blend into thousands of accounts; what sets you apart is your method: a specific exercise, a question you ask in sessions, a mistake you see clients repeat or a myth in your field you can debunk.
A simple structure for 30-60 s videos: name a situation your ideal client recognises ("You say yes to everything and end up exhausted"), give one usable idea or exercise, and close with a question or a soft invitation (save the video, read more on your profile). One idea per video.
Where Vaideo fits in your strategy
Vaideo helps you keep a steady posting rhythm without filming every time: micro-lessons, FAQs or illustrative stories. The AI writes the script from your prompt, so include your keywords, your approach and your examples, and always review it so it sounds like you.
The voice is an AI voice (one per language, English or Spanish), not yours, and there are no avatars. Trust in coaching is personal, so mix these videos with ones where you appear or speak. Images come from free libraries or are AI-generated: don't present them as photos of your sessions or clients.
Ethical limits: no promises and no overstepping
Avoid promising results ("double your income in 30 days") and don't use invented success stories; if you share a real client's case, get permission and anonymise it. Coaching isn't therapy, financial advice or medical treatment: if you touch on anxiety, money or health, say so clearly and suggest seeing a professional where appropriate.
And no video guarantees virality or clients. What you can measure is which topics get saves, comments and messages, and make more of those.
Ready-to-use prompts
“Why saying no is so hard and a 3-step exercise to practise it this week. Audience: professional women aged 30-45. 50 seconds, warm tone”
A specific audience and a usable exercise show your method, not a cliché.
Use this prompt →“Myth: "If I just had more discipline, I'd get there." Explain in 45 seconds why environment beats willpower, with two everyday examples”
Busting a myth in your field sparks comments and shows judgement.
Use this prompt →“The question I ask every client in our first session, and why. 40 seconds, close by inviting viewers to answer it in the comments”
A behind-the-session format that shows how you work.
Use this prompt →Format
9:16
Length
30-60 s
Visual style
Cinematic or Minimal/Abstract for conceptual ideas
Voice
AI voice in English or Spanish; warm, unhurried tone
Recommended settings
Step by step
- 1
Pick an idea from your method
An exercise, a common mistake or a client question; set the audience and tone.
- 2
Write the prompt
Include the opening line, your examples and the length (30-60 s).
- 3
Set format and style
9:16, English or Spanish narration and one fixed style for the series, with a shared style hint.
- 4
Make sure it sounds like you
Adjust the script if anything isn't your approach, remove promises and swap images that don't fit.
- 5
Publish and listen
Download the MP4 for Reels or TikTok, or upload to YouTube (Unlimited), and note which topics spark questions.
Tips that make the difference
- ★Speak to one specific ideal client, not "everyone".
- ★Teach something usable in every video; motivation alone is forgotten.
- ★Don't promise results or use invented testimonials.
- ★Alternate Vaideo videos with videos where you appear.
- ★Turn your clients' questions (anonymised) into scripts.
Manual vs Vaideo
| Manual | Vaideo | |
|---|---|---|
| Presence | You on camera, your voice | No camera; AI voice in English or Spanish |
| Preparation | Lighting, sound, several takes and editing | A well-written prompt and a review |
| Personal connection | High: they see and hear you | Lower; balance it with your own videos |
| Consistency | Depends on your filming schedule | A few minutes per video |
Frequently asked questions
Can I use my own voice or image?+
No. Vaideo narrates with one AI voice per language and has no voice cloning or avatars. You can, however, add your own photos, videos or recorded voice afterwards in Vaideo Editor (free).
What topics work best for a coach?+
Ones that show your method: specific exercises, common mistakes, myths in your field and answers to real client questions.
Can I talk about anxiety, money or health?+
Carefully. Coaching doesn't replace therapy, financial advice or medical care; say so and point to a professional where appropriate.
Will these videos bring me clients?+
That can't be guaranteed. They help you post consistently and show your approach; turning followers into clients depends on your offer and the relationship you build.
Can I quote other authors?+
Short quotes are common, but check who actually said them: many self-development quotes are misattributed. Better to build the video on your own ideas.
How long are the videos?+
We recommend 30-60 s for Reels, Shorts and TikTok. Free goes up to 30 s, packs up to 5 minutes and Unlimited up to 10, handy for longer YouTube lessons.
How much does it cost?+
Free: 1 video a day up to 30 s in 720p, watermarked. One-time packs that never expire (5 videos for €5, 15 for €12, 40 for €25): each video up to 5 min in 1080p with no watermark. Unlimited (€39/month): unlimited videos (fair use) up to 10 min, no queue, with direct YouTube upload and AutoPilot. Cancel any time.
Updated: